As you walk into a store, a cookie-shaped tracking beacon notes that you just entered. A connected phone app, then welcomes you and suggests current special offers with a map of the store’s layout and product coupons – all made possible by RECO Beacon.
Founded in April 2012, Korean-based IT company Perples has developed RECO Beacon, a device using Bluetooth to interact with supported hardware. RECO Beacon is a certified iBeacon, a small wireless device that allows proximity sensing, enabling store owners to communicate with customers based on their geographic location within the store.[external-link]