‘Wish Company’, the Ambassador of Cosmetic Brands in 70 Countries.


It all started from the question “How can you promote smaller cosmetic brands overseas online”. Wish Company challenged, back in 2010, a new market field and is currently selling numerous Korean minor cosmetic brands internationally.

Statistics state, (based on 2014) there are over 5,000 cosmetic related industries domestically. Consumers will most likely remember Amore Pacific, LG, Missha, and other major brands. However, there are high quality producers that are hidden beneath the big names.


I am interested in applying design thinking to the business. I love to code in Central Park on weekends and build something people love to use. You can reach me at sehwan@techforkorea.com


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