Meet WAY, a chic and compact device for your skin

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Having seen it in person, WAY is chic, compact and combines data from sensors to provide pollution, weather and overall skin health reports.

WAY is a newly-launched personal skincare device, compatible with iOS and Android smartphones, currently up for crowdfunding on Indiegogo with pre-orders offered at 40 per cent off the projected retail price of US$149.

In just three days, WayWearable, the South Korean company behind it helmed by CEO Jason Moon, managed to hit its goal of US$50,000, but now, it’s trying to fulfill an internal goal of US$100,000. At the time of writing, the startup is only 30 per cent away from hitting its mark. Can it succeed with just eight days to go?

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I am interested in applying design thinking to the business. I love to code in Central Park on weekends and build something people love to use. You can reach me at sehwan@techforkorea.com

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