Yanolja SmartFront Receives IoT Innovation Award 2017


O2O accommodation company Yanolja (CEO: Sujin Lee) became the first startup to win the grand prize from the IoT Innovation Award 2017 for its SMART FRONT.

Hosted by KIPFA (Korea Internet Professionals Association),  IoT Innovation Award 2017 is the first IoT awards ceremony in Korea. For this year’s ceremony, there was a total of 53 companies competing in 12 categories, including smart home/electronics, health/medicine, transportation, energy, environment, smart city, IoT Solution and etc.

Yanolja’s IoT technology-based integrated accommodation platform SMART FRONT received the grand prize. Previously, large corporations with abundant capital and technology mainly have received this award. Yanolja is the first startup to win which adds more value to the award. Yanolja plans to actively invest in technical development to create innovative spaces and improve quality of entertainment culture in Korea.

Launched in last October, SMART FRONT was developed by IoT specialized company Conus. Yanolja puts its business tips from 12 years of experience and has maximized management effectiveness, receiving positive feedbacks from business owners. It allows owners to manage rooms, reserve automations, execute advertisements at once and provides one stop solution for human resource, real estate, equipments and beddings. 

Users can manage their accommodations everywhere using their SMART FRONT mobile application. The app allows users to access main features such as advertisement, reservation management, check room and garage condition from the app. Additionally, users can use hotelup, the biggest accommodation job and management support portal, also owned by Yanolja.

Yanolja VP Jongyoon Kim stated “We are glad that our hard work for implementing IoT technology to improve our service and user experience got acknowledged. We plan to use this technology to develop our online and offline integrated platform and increase our competitiveness in the global accommodation industry.”

Last October, Yanolja evolved as an integrated accommodation platform that allows users to book any type of accommodation ranging from hotel to guesthouse and provide travel information as well. Moreover, it plans to expand its offline business that covers franchise, equipment, education, accommodation IoT and global market entry.  

Photo credit: platum.kr

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Cathy is a staff writer with Tech For Korea where she writes about interesting startups in Korea. She worked for a startup company Buttercups over the summer in Bangalore, India. She is also a student in Carnegie Mellon University. Cathy can be reached at hwaeunsh@techforkorea.com.


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